Our Products
Television Advertising
Harness the power of one of Northeast Ohio's most-watched TV stations by promoting your business on ABC.
Our team will work with you to develop a message, film a custom commercial, and use real-time data to find the most effective times to run your message to reach your ideal audience.
We also offer longer, in-depth TV advertising strategies to showcase your business using Spotlight 5 segments both on air and online.
Our team has created successful television advertising campaigns for a wide variety of industries, including:
Medical
Senior Living
Home Services
Automotive
Food
Spotlight 5
These in-depth interview segments give you the opportunity to present your business, products and services in your own words.
Shot on-location at the News 5 studios, you will work with the talented Sarah Carnes and our production team to generate a multimedia two-minute interview to provide valuable information and insight while promoting a product, service, event or even a special offer or deal.
These segments air every weekday on News 5, and are published digitally on our website, Facebook page and YouTube channel.
Check out our Spotlight 5 page on News5Cleveland.com to see more.
Streaming Advertising
More than 75% of households have a streaming subscription.
OTT (Over-The-Top) advertising reaches viewers as they stream movies and shows on their connected TV screens. This allows us to target precise geographies and demographics. You can even target audiences based on their preferences and interests, so your ads are only shown to people most likely to engage with your business.
You will be reaching a growing audience of cord-cutters on Connected TVs and streaming devices and networks like Hulu, Roku, Apple TV, Amazon Fire TV, and more through our digital products: Scripps Ads+ and Scripps Octane.
We'll help you leverage our direct relationships with platforms and providers, our unique programmatic partnerships, or a mix of both to reach your customers with non-skippable commercials in premium, long-form streaming and on-demand TV content.
High-Impact Display Advertising
Make a splash with high-impact advertising! Our ads show across our desktop, tablet and mobile platforms.
Reach your customers on the award-winning news website and app that Northeast Ohio trusts with a variety of display ad options: simple banner ads, adhesion units, homepage takeovers, interactive display ads, and more.
Pay only for the impressions and audience you want, or sponsor an entire section of our website and mobile app for one flat rate.
We can even target display and video ads based on weather conditions, and on your customers’ physical location and travel - whether they visited your store or a competitor’s!
Social Media
Align your business with News 5 Cleveland's social media audience of more than 1.6 million people, across Facebook, X, Instagram and YouTube!
We can design, schedule and tag your business on a sponsored post on Facebook, X and Instagram to drive customers to your social media presence and website.
Check out our social media accounts below:
Advertise your business using News 5's own marketing database of thousands of subscribers.
Reach thousands of potential customers with an eye-catching, engaging email campaign - perfect for special offers and upcoming events.
You decide when and how often your message goes out.
Quickly and directly engage with real Northeast Ohio residents right in their inboxes.
Contests
Interface with your customers directly and build your social following or your own email database with a fun, engaging contest or sweepstakes.
Nothing grabs attention like a chance to win! We’ll help you design and implement a fun and dynamic contest or sweepstakes that will reach thousands of potential customers.
Not only will you promote your product or service to those most interested, but our contest platform will also drive new social followers and collect the data you want, including email addresses and opt-ins for your existing marketing campaigns.
Commercial Production
Work hand-in-hand with our award-winning production team to create the perfect advertisement - for free!
Our team of commercial production experts will guide you through every step of the process, from planning to filming to editing to launch.
Utilize our station’s state-of-the-art video and audio equipment, including aerial drones, green screens, recording booths and more to create a professional-grade advertisement that catches attention and resonates with customers.
Our production team is available for free to any business that chooses to advertise with us.
Reporting
All our broadcast and digital products include free reporting to measure the success of your campaigns, and to provide actionable metrics and insight to intelligently guide your marketing efforts.
We ensure confidence in our products by providing in-depth reporting on the success of your campaigns for a variety of key metrics.
Our easy-to-understand reports show how many impressions were delivered, how many people were reached, how many users clicked your ads, and even how many streaming ad viewers went on to visit your website.
Many of our products also offer granular geographic, demographic and behavioral data.
Our data experts can guide you through the reports to ensure you have a full understanding of your investment in us.
Let’s work together.
Discover how we can help you reach your audience and grow your business. Reach out today and let's start the conversation. Contact us or fill out the form below now for a free quote and consultation with our local advertising experts.
Email: salesmanagers@wews.com
Phone: 216-431-3404